World Blockchain + Advertising Industry Summit Forum and YASION Public Chain Press Conference held in Singapore
On April 7, 2021, the World Blockchain + Advertising Industry Summit Forum and the YASION Public Chain Media Conference were held in Singapore. This conference is held by YASION Technology, with YuLiy, CEO of YASION Technology Asia Pacific, David, Chief Architect of YASION Technology, Singapore Super Node Jason, YASION Technology Global Advertising Brand CEO Kate, etc. attended the forum and delivered speeches. Former EU President, IMF and World Bank Council Member, European Investment Bank Chairman, Irish Prime Minister Bertie Ahern, YASION Technology Oakland, USA Robert, the chief expert of the blockchain laboratory, Li Zhijun, executive deputy director of the Blockchain Special Committee of China Communications Industry Association, and Gao Zelong, vice president of the Beijing Consensus Blockchain Research Institute of China, connected on-site to share and look forward to the blockchain +Development direction of the advertising industry, discussing the important role of blockchain-enabled advertising in economic and social development.
Keynote speeches by industry leaders, high-end dialogues with industry experts, YASION public chain launching ceremony, and wonderful content attracted advertising service agencies, blockchain industry experts, heads of technology companies and media reporters from all over the world to participate in this forum. Reporters from “Observer News Online”, “Daily News”, “Daily Herald”, Singapore TV and other media asked questions on the spot to jointly promote the healthy and orderly development of the blockchain industry.
The key guests of this meeting, the former European Union President, IMF and World Bank Council members, European Investment Bank Chairman, and Irish Prime Minister Bertie Ahern expressed their views on the blockchain + advertising model during the live connection . Bertie Ahern stated that Europe has always been a leader in blockchain technology and cryptocurrency. The advantages of blockchain are naturally suitable for the financial industry, but the blockchain is not limited to the financial field, and is used in food and medicine, charity and public welfare, logistics Internet of Things, etc. Many fields can play an important role. In the advertising industry, blockchain can solve a large number of industry shortcomings and bring significant efficiency improvements to the Internet advertising industry. The “transparent and encrypted” feature can further realize the best value of advertising costs. YASION Technology empowers the advertising industry with blockchain, realizes precision marketing with smart contracts, and uses shared public accounts to bid farewell to traffic cheating, and successfully builds a bridge of trust between enterprises and consumers.
Li Zhijun, executive deputy director of the Blockchain Committee of the China Communications Industry Association, said that in recent years, he has been paying attention to the changes in China’s network traffic, and the impact of blockchain on traffic is one of his research topics. Nowadays, there are many Internet giants. They control a lot of traffic resources. The competition for traffic has evolved into a resource war of “burning money”. Traffic is in the hands of a few companies, showing a trend of becoming more and more centralized. The emergence of blockchain brings the dawn of changing this status quo. The characteristics of decentralization, distribution, and decentralization have solved the shortcomings of traditional Internet traffic data that are too centralized. More importantly, the right to confirm the value of traffic. The ownership of users’ traffic assets belongs to themselves, which is completely different from that in the traditional Internet world where traffic assets belong to giant companies, and the commercial changes brought about by them are of extraordinary significance.
Gao Zelong, deputy dean of the Beijing Consensus Blockchain Research Institute of China, also gave a speech on the butterfly effect brought by blockchain-enabled advertising. The concept of blockchain-enabled advertising has pioneered many new business formats, and YASION is global The blockchain innovation in the advertising industry has come to the forefront of the world. In the traditional advertising industry, customers need to sign contracts with advertising companies, pay for production costs, distribution costs, and purchase advertising locations. The process is long and lacks transparency. The complex ecosystem makes the industry less and less transparent, and institutions are becoming more and more. Bloated. The emergence of the blockchain just broke this deadlock. It jumped out of the advertising platform and other middlemen, and advertisers and traffic individuals directly docked, greatly improving efficiency, and all operations will be recorded on the chain and cannot be tampered with. Audits can easily improve the transparency of each transaction link, and information such as advertising effects, data, and pricing can be better implemented, thereby reducing the losses caused by advertising fraud. However, the empowerment of blockchain in the advertising industry is still in its infancy. YASION Technology dares to take the lead and makes outstanding choices. It is an enterprise with a very responsible and breakthrough spirit.
Mr. YuLiy, CEO of YASION Technology Asia Pacific Region, delivered a keynote speech on “YASION Technology’s Strategic Layout in the Blockchain Advertising Industry”, explaining the importance of Yasion’s ecological layout from two perspectives from the development of the advertising industry to the application of blockchain technology. Break the “data island” of the advertising industry with the characteristics of blockchain decentralization, realize the integration of global advertising and payment, develop the great goal of non-state payment, and promote the communication between advertisers and individual traffic. At the same time, YASION is about to make a comprehensive layout, launching three killer apps “Ya App”, “Follow” and “Ya Go”. The launch of the yatoken blockchain wallet and the YA public chain will trigger the world’s advertising revolution. YuLiy interpreted the new stage strategic planning layout of Yasion Technology on site, allowing the guests to have a deeper understanding of the development direction of Yasion Technology in the advertising industry. And focus.
YASION Technology Oakland Blockchain Lab Robert announced the YA public chain independently developed by YASION Technology. YA public chain is an important strategy for YASION Technology to deploy the global blockchain advertising industry, and it is also an outstanding representative of the blockchain 3.0 era. The YA public chain will be put into commercial applications on a large scale, and is associated with actual assets and real value, thereby promoting the development of the real economy. The YA public chain supports developers to create arbitrary smart contracts, token issuance, and decentralized DAPP development. Due to its strong security and scalability, the YA public chain has transitioned from the traditional POW workload proof mechanism to the POS node voting mechanism. This is the upgrade iteration of the public chain technology into a new mining consensus and management mechanism. In the future, the YA public chain can be widely used in digital asset issuance, voting applications, crowdfunding systems, encrypted digital games, data deposit certificates, settlement payments, etc. The YA public chain will promote the comprehensive technical upgrade of the YASION ecology and open a new era of application of the blockchain.
Kate, Director of YASION Technology’s Global Brand Advertising Promotion Department, shared YASION Technology’s experience in the distribution of traffic advertisements under blockchain technology. Based on the self-controllable underlying technology of the blockchain, YASION technology has realized the four major service features of “cross-border payment barrier-free”, “precise matching of big data”, “peer-to-peer seamless connection”, and “real-time settlement of independent transactions”. On April 7, YASIONAPP has 15 million registered users, more than 2 million advertisers, covering more than 40 countries, 60 industries, and 1.5 million US dollars in single-day advertising revenue. The average single-day advertising cost share is as high as 100 Ten thousand US dollars, with a market share of 0.1% in the advertising industry. YASION’s steps in expanding the market have not stopped. With the blessing of the YA public chain, the global ecological layout of YASION technology will be more rapid.
YASION Technology is the first technology company to apply blockchain technology to the advertising industry. Since the launch of the official YASION APP in November 2020, the blockchain applications in the YASION technology service field have focused on advertising distribution, independent transactions, and real-time settlement. In the future, YASION Technology will deploy the world to complete more on-chain application services, and it will be like a broken bamboo on the road of scientific and technological exploration, setting off a blockchain technology change.